Create It. Market It. Sell It. Anna Maher Recruitment

Overview

Anna Maher Recruitment partnered with Dialled In for ongoing marketing support, helping strengthen their social media presence and communications strategy. As the business continued to grow, the team also wanted to build more confidence in managing their marketing activity internally, particularly within HubSpot.

By securing external funding support, we were able to provide tailored HubSpot and marketing training alongside their existing marketing activity, helping the business gain greater control of its pipeline, communications, and digital tools without increasing internal budget pressures.

The challenge

Anna Maher Recruitment had already been working with Dialled In on social media management and content creation. As the business evolved, the team wanted to take greater ownership of their marketing activity and become more confident using HubSpot.

They were keen to improve how they managed their pipeline, monthly newsletters, and email communications. However, expanding support through additional training is needed to remain cost-effective alongside their existing marketing activity.

What we did

Rather than stretching the existing marketing budget, Dialled In identified an alternative solution by supporting Anna Maher Recruitment in securing funding through the Skills Bank programme.

This allowed us to deliver tailored training and strategic support alongside the ongoing marketing activity already in place. Our work included:

• Supporting the funding application process through Skills Bank
• Delivering hands-on HubSpot training tailored to the business
• Providing guidance around email marketing and newsletter creation
• Supporting the team in managing and understanding their marketing pipeline
• Building confidence in using digital tools and taking greater ownership internally

By combining ongoing marketing support with practical training, we helped the business strengthen both its marketing output and internal capability.

Anna Maher Recruitment now has greater confidence managing key aspects of its marketing activity in-house, including HubSpot, newsletters, and pipeline management. The funded training approach also allowed the business to unlock additional support without increasing overall marketing spend.